ARDA-ROC
In the intricate world of holiday ownership, individual voices can often struggle to be heard against the weight of legislative change and complex tax codes. Since 1989, the American Resort Development Association - Resort Owners’ Coalition, commonly known as ARDA-ROC, has served as the frontline defender for millions of timeshare owners. Operating as a non-profit 501(c)(4) organisation, it functions as a formidable advocacy arm dedicated to a singular mission: preserving, protecting, and enhancing the vacation ownership experience through rigorous legislative engagement.
The strength of ARDA-ROC lies in its collective power. It is funded entirely through the voluntary contributions of over 1.6 million owners, whose modest annual donations fuel a sophisticated network of legal experts and policy advocates. These professionals work tirelessly across all levels of government—from local town halls to the halls of Congress—to oppose onerous taxes and support robust consumer protection laws. By monitoring thousands of pieces of legislation each year, the coalition ensures that owners are not unfairly burdened by hidden fees or discriminatory property reclassifications.
Beyond the legislative arena, ARDA-ROC is a vital source of education and safety. It has been a pioneer in the fight against fraudulent "exit firms" that target vulnerable owners, providing vetted resources through initiatives like the Responsible Exit program. In an industry where personal memories are the primary investment, ARDA-ROC provides the security and transparency necessary to ensure those investments remain protected for generations to come. Through unity, they ensure that the joy of travel is never compromised by the fine print of policy.
Address
EUROC Ltd, Registered address Timberly, South Street, Axminster, Devon, EX13 5AD.
Company Number No 11687730
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